It’s that time again- time to get your Marketing Calendar ready for a new year! There’s an old saying that goes like this: “Something terrible...
read moreBrand Equity Basics for Small Businesses
December 22, 2020
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Would you pay more for a Mercedes than a Kia? If you’re like most people, the answer is probably yes. But why, when they’re both...
read moreMeasure Brand Awareness to Get the Results You Want
December 16, 2020
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We’ve talked in previous blog posts about brand awareness – what it is, and why it’s vital for your business. Becoming a household brand is...
read moreBuilding a Brand Awareness Campaign for Your Business
December 10, 2020
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Last week, we tackled the essentials of brand awareness – what it is and why it’s critical for your business. Now that you know the...
read moreBrand Awareness: Why You Should Tell Your Brand’s Story
December 3, 2020
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It has happened to all of us at some point- when we hear a jingle on the TV in the background and instantly know which...
read moreDigital Marketing to Seniors and Boomers
October 8, 2020
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Digital marketing is sometimes seen as the “younger” alternative to traditional marketing, so it’s overlooked as a way to engage the older generations. Yet digital...
read moreHow Much of a Marketing Budget is Website Design Cost?
September 22, 2020
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Your business website is a critical part of your digital presence – the image your business presents to your potential and current customers. It’s an...
read moreMarketing Companies Providing Strategies for Businesses
September 9, 2020
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Marketing companies can be a vital addition to your business. They can help you develop a marketing strategy, plan your campaigns and manage them along...
read moreThe Net Promotor System (NPS) and Healthcare Marketing
September 1, 2020
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As a healthcare provider, you want to give the best care and service to your patients. Your goal is not just to attain an excellent...
read moreHow Video Production for Marketing Can Help Your Business
August 20, 2020
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Video content is becoming an increasingly important part of marketing plans for many businesses. That’s because videos are growing to become one of the most...
read moreFind the Types of Blogs for Your Content Marketing Strategy
July 31, 2020
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What should you write about today? If you’re a business owner who relies on content marketing to bring in new prospects, you’ve faced this dilemma...
read moreHow to Maximize Productivity for Business Owners
July 24, 2020
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As a business owner, you’re undoubtedly busy. There’s just so much on your plate – growing your business, managing your employees, thinking about the long-term...
read moreWhat’s the Difference Between Paid Ads vs Organic Content?
May 7, 2020
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If you’ve searched for something on Google recently, you’ve probably noticed a mix of content. You’ll see some ads or sponsored content mixed in with...
read moreMarketing for Your Specialty Medical Practice During COVID-19
April 2, 2020
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The current coronavirus pandemic is a difficult time for specialty medical practices across the US. Many providers are feeling anxious about the future and unsure...
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