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Category: Advertising

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Consultant? Here’s Why You Need a Digital Content Marketing Strategy

For a consulting firm to gain credibility with a prospect, it needs to convey competency…

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3 Site Analytics Not to Miss

Google Analytics is a top-notch resource for small business owners and entrepreneurs, looking for a…

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5 Easy Ways to Boost Online Sales

Does your business rely on online sales? Here are some simple and effective ways to…

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The Scoop on Inbound Marketing and Why You Should Use it

There are countless ways to promote a product, service and brand. Basic word-of-mouth, social media,…

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How to Create the Right Page Titles for Your Website

Search engines look for hundreds of different signals to determine where and how to rank…

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How to Manage Your Brand’s Online Reputation

As a business owner, your reputation is everything. If your target audience perceives your brand…

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The Importance of Registering Your Own Domain Name

The domain name is the heart and soul of your website. As such, it’s essential…

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Google Adwords Introduces Two New Video Formats

Google launched two new video-based ad formats for its per-per-click advertising platform Adwords recently: TrueView…

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Planning Your SEO Strategy

Search engine optimization (SEO) continues to evolve with each passing year. A tactic that may…

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Generating Backlinks Through Content

Ask any seasoned webmaster and he or she will agree: backlinks play a critical role…

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5 Tips to Maximize Your Adsense Earnings

Google’s revenue-sharing ad platform Adsense offers one of the easiest ways for bloggers and webmasters…

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5 Reasons Why You Should Advertise on Facebook

Still haven’t jumped on the Facebook bandwagon? Whether you run an online business, a local…

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Why Are Users ‘Unliking’ My Facebook Page?

The number of likes a Facebook page has is a direct indication of its popularity….

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Bing Ads Offers Marketing Tips for the Spookiest Day of the Year

With Labor Day officially behind us, retailers can begin planning for the next busy shopping…

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