Category: Social Network

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Promoting Your Site Doesn’t Have to Break the Bank

Want to generate more traffic to your site, increase brand awareness, and grow your business? You can achieve all of this WITHOUT spending a dime. Bottom line: you need web traffic to get more conversions and generate sales. There are dozens of ways to do so: some paid and others, free. Here are the top…

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Don’t Overlook Your ‘About Us’ Page

The ‘About Us’ page is some of the most important real estate on your site. It is designed to:  convey key points of information to your target audience  tell them a little bit about your business, how it was started, and who’s behind it  explain why your business is better than your competitors’  Yet, many business owners overlook the…

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9 LinkedIn Networking Mistakes That Will Harm Your Brand

LinkedIn is arguably the best online space for professional marketing and networking. When done right, it offers the opportunity to expand your network, enhance the credibility of yourself and your brand and connect with lucrative clients and partners. If you’re making any of these nine networking mistakes on LinkedIn, you could be harming your brand…

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5 Reasons Why You Should Advertise on Facebook

Still haven’t jumped on the Facebook bandwagon? Whether you run an online business, a local business, or both, Facebook is a powerful tool that can be used to attract new customers and generate more sales. Just check out the following five reasons why every business owner should use the world’s most popular social media network….

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Do Google+ Hashtags Make a Difference?

Although they were originally designed specifically for use on Twitter, #hashtags have since made their way into other social media networks, including Google+. They allow users to categorize and curate their content so it’s easier for other users to locate. While the use of hashtags has proven beneficial on Twitter, some marketers are skeptical of…

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Social Media Marketing Strategies that Work

Still struggling to gain any traction on social media? Brands big and small can use social media to create greater visibility and attract new customers. Here are some simple strategies to get you started on the right foot. Create (and use) Business Pages One of the most common mistakes business owners make on social media…

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Facebook to Introduce New Thumbs Down Button

Facebook users may soon be able to give posts a thumbs down. Up until now, the social media giant has restricted users to liking posts and pages with the thumbs up button. In a recent interview, however, Facebook founder Mark Zuckerberg confirmed that his company has been working on a thumbs down button for a…

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Reasons Why Your Social Media Content isn’t Being Shared

Not Posting Images Are you posting images to your social media accounts? If not, you are missing out on one of the easiest ways to boost engagement. According to a study of 5,000 Facebook pages conducted by SocialBakers, a whopping 93% of the most engaging posts were photos, followed by status updates with 3%, and…

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Social Media Marketing Mistakes To Avoid

You may have set up social media profiles, but are you receiving all of the benefits social media marketing has to offer? Read on to see if you may be making  mistakes that are hindering your marketing efforts. Not Engaging With the Audience One of the perks of social media marketing is the simple fact…

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