Elite Inspection Group
For EIG we crafted a sleek, modern and interactive web page. We paid special attention to making the calls-to-action highly visible and consistent throughout the site, in order to make it simple for prospects to request service. The main page follows a “1, 2, 3” design with the intention of requiring only three steps for a prospect to receive service. In addition to custom copy for the entire site, we also support EIG with weekly blog content, targeting their core services and segmented across their various target audiences. We also crafted an autoresponder email campaign, including analytics tracking and regular updates to optimizing wording and content.