Tag: Google

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When Should You Post on Social Media?

With plenty of sites and software available to schedule and automate your social media activity, it’s easier than ever to post at exactly the right time to garner the most attention. Just like with most things, finding the best times to post for your audience will take a bit of experimenting and testing, but here…

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Google Adwords Introduces Two New Video Formats

Google launched two new video-based ad formats for its per-per-click advertising platform Adwords recently: TrueView for Shopping and Shopping ads on YouTube. The new ad formats seek to capitalize on the ever-growing medium of video, which has grown exponentially over the past few years. To learn more about Trueview for Shopping and Shopping ads on…

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5 Tips to Maximize Your Adsense Earnings

Google’s revenue-sharing ad platform Adsense offers one of the easiest ways for bloggers and webmasters to monetize their websites. Each time a qualified visitor clicks on one of your ads, you’ll earn a commission. While a single click isn’t going to yield much, you can generate decent paychecks by properly optimizing your Adsense ads for…

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5 Reasons Why You Should Advertise on Facebook

Still haven’t jumped on the Facebook bandwagon? Whether you run an online business, a local business, or both, Facebook is a powerful tool that can be used to attract new customers and generate more sales. Just check out the following five reasons why every business owner should use the world’s most popular social media network….

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How to Create an Effective ‘About Us’ Page

An “about us” page is an essential tool for small business owners and entrepreneurs. It’s designed to convey key points of information to your target audience, telling them a little bit about your business, how it was started, who’s behind it, and why you’re the best. Unfortunately, many business owners overlook the importance of an…

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