Who doesn’t want to get something for free? Just hearing the word “FREE” is enough to attract users’ attention, driving them to take action for a chance to win the honey pot. As a business owner, you can use this to your advantage by hosting contests and sweepstakes on social media networking sites like Facebook….
Social media continues to grow larger and more widespread with each passing year. According to the website SocialMediaToday, more than 2.7 billion people use social media networking sites. That number translates into nearly a third of the entire global population. And more specifically, a third of the American population interacts with social media at least ten…
Want to generate more traffic to your site, increase brand awareness, and grow your business? You can achieve all of this WITHOUT spending a dime. Bottom line: you need web traffic to get more conversions and generate sales. There are dozens of ways to do so: some paid and others, free. Here are the top…
Social media has exploded in recent years, becoming one of the most effective forms of online advertising. Whether you run a brick-and-mortar retail store, e-commerce site, affiliate website, or if you are just a local service provider, you can benefit from the use of social media. Maintaining an active presence on networks like Facebook and…
The marketing landscape for small businesses is changing. No longer are small businesses forced to use a single medium to promote their products, services and brands. Thanks to the advent of the Internet and social media, there are now dozens of different marketing channels available. Using multiple marketing channels is a process called “omni-channel marketing,”…
Still haven’t jumped on the Facebook bandwagon? Whether you run an online business, a local business, or both, Facebook is a powerful tool that can be used to attract new customers and generate more sales. Just check out the following five reasons why every business owner should use the world’s most popular social media network….
Still struggling to gain any traction on social media? Brands big and small can use social media to create greater visibility and attract new customers. Here are some simple strategies to get you started on the right foot. Create (and use) Business Pages One of the most common mistakes business owners make on social media…
Still struggling to generate likes on your Facebook page? It’s disheartening when you invest your time and energy into creating a strong presence on Facebook, only to discover that few people have liked your page. Without people following your page, your posts will remain largely unseen. So, what’s the best way to get more likes…
Twitter, the world’s most popular 140-characters-or-less “microblogging” platform, can be used to attract new customers and boost sales. Whether you operate a local or online business (or both), you should consider using the Big Blue Bird for these very reasons. A simple yet effective way to enhance your presence of Twitter is to implement Twitter…
You may have set up social media profiles, but are you receiving all of the benefits social media marketing has to offer? Read on to see if you may be making mistakes that are hindering your marketing efforts. Not Engaging With the Audience One of the perks of social media marketing is the simple fact…