The constant evolution of Search Engine Optimization (SEO) imposes new challenges for companies to reach visibility. How to keep up with all those changes and optimize your chances to be ranked well in Google?
Join John Arnott, business owner, and digital marketing expert, and learn how to leverage Artificial Intelligence (AI) to help you get to the first page on Google.
Learn more about John at https://johnarnott.com/.
Additional Tutorials and Personal Development Videos: https://www.youtube.com/channel/UCWPBBNmELlZKGyqhglfbhXw
You certainly heard about SEO and how important it is for business visibility. But do you know how to improve SEO techniques, so they don’t get outdated and benefit your page with a good ranking?
You guessed right if you thought about Artificial Intelligence.
In today’s video, John Arnott shows us how AI plays an important role in SEO best practices, by
predicting and prescribing suggestions of content and structure for your posts to turn them more visible.
To illustrate how to leverage AI to improve SEO, John walks us through the 5-step process used by his company, ContentFirst.Marketing, to create the right SEO strategy.
He starts by using predictive AI to identify keyword clusters from their level of difficulty to rank and their search volume. This data is then used for content planning.
The prescriptive AI is used for content creation and publication, as it helps writers and editors to identify links and define headings, paragraphs, image attributions, and everything else that makes the content readable for humans and authoritative for Google.
If you want to learn more about how AI allows content managers, writers, and editors to target properly and reach consistent results, make sure you watch the video until the end.
And if there is any other tool you’ve been using to improve your SEO techniques, please share it with us. I would love to hear from you! Drop a note in the comments and let me know.
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